No, this is not about how men who take frequent selfies are more narcissistic and psychopathic (they apparently are, though)...  ... Read More

According to the classic anecdote - Very slowly...  ... Read More

So you have probably seen the popular meme on the internet of a picture of a cocktail dress with the question: What colour is the dress?   ... Read More

Poor brand integration is one of the most common problems we find when testing TV ads with our EEG neuromarketing technology...  ... Read More

Try this little exercise. Without peeking at a phone or laptop in your vicinity, draw an outline of the Apple logo...    ... Read More